Oakwood Systems Group: Best Vendor Relationship In Over 30 Years!

Customer Brief:

I've used Genoo for two years now (maybe a little more), and would not trade it for Eloqua or Marketo or any of the big guys. In my more than thirty years of being in business, they are the best vendor partner I have ever had. Collaborative, helpful, and ready to consider enhancements to the system if they will help me do a better job - what more could someone ask for? I also believe that in the two years we've been working together, Genoo has evolved into a system that is comprehensive to the point that I don't need to even consider going to one of the "big guys."

I use Genoo for lead nurturing, email campaigns, newsletters, landing pages, widgets, lead scoring, and more. Genoo can consume my corporate blog and other RSS feeds and turn them into a newsletter that is formatted the way I want it. The amount of data that I can get about my mail recipients is outstanding. And, once set up, I can manage my email campaigns in a day a week. Set up isn't difficult either.

The biggest challenge I have had is the same challenge one would have with ANY marketing automation provider - choreographing the recipient experience. Quite honestly though, it's a lot of fun. I've always liked choreography?."

Genoo was as easy to learn as it was to implement. Within a matter of weeks, we were up and running and conducting full-blown email marketing campaigns with lead forms and lead scoring.

From a customer support standpoint, Genoo has been very responsive and extremely willing to clarify any issue or resolve problems. While it's still too early to share the ROI the system has delivered, Genoo has helped us to create the awareness, preference, and value of our products through professional-looking and very effective email campaigns?

Managing Director, Marketing
Oakwood Systems Group

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